Go Banking Rebrand
Working closely with Go Banking, the aim was to freshen the brand and roll it out into their existing channels from their website, POS elements, credit/debit cards, TV adverts. I was responsible for the main redesign as well as heading up the entire rebrand ensuring all elements reflected the qualities of the newly created brand. I designed and developed the Corporate Identity manual and worked closely with HKLM who were involved with the rebranding the call centre space. I was responsible for the design and development of the flash components in the website. I designed the credit cards and several other elements.